Every online store needs a server that is physically located somewhere. One of the most common option is to use a shared web hosting plan, virtual private server or i.e WooCommerce website with a WordPress-optimized service. While planning server issues you might wan't to know that faster load time increases online sales. According to researches, the page load time is directly related to conversion and immediate bounce rate. Although the difference of one or two second in the load time may quickly seem small, it can be surprisingly important. For example, according to a research done by Google, the immediate bounce rate will increase significantly after the first three seconds. Read more in our blog!