Top 5 Trends in e-logistics

Top 5 Trends in e-commerce logistics

E-commerce markets are growing year after year. The amount of online stores and delivery companies in increasing.This means that  the logistics of e-commerce keeps growing. Logistics face more and more challenges, as the end customers need shipments quickly and worldwide. What does it mean for your business? What the end customers really need now are alternative delivery options and flexibility.

More and more order fulfillment are sent every month. The increase in online spending and the specific delivery needs of end customers will shape e-commerce logistics. The methods of delivery we are used to now will certainly change in the future. Prepare your online store for the following five trends in e-com logistics.

1. Cross-border sales

The amount of logistics from abroad, so called cross-border purchases, is increasing rapidly. This ensures that more and more logistics are coming from abroad to your country. Does your online store receive and send goods abroad?

2. Customers’ needs first

The end customers are the ones who determine your success. The customer is the one who decides where to buy and how the order should be delivered. This means flexibility in operations. Your customer might want the delivery to a specific location in a specific time. We see many online stores that increasingly offer specific delivery options with faster delivery in smaller time frames. Ultimately, consumers want to be able to determine exactly where and when their order is going to be delivered.

3. Sustainable logistics

The growing e-commerce market is pushing forward sustainable logistics in many different ways. The sustainable trend affects both the logistics and the packaging. Consumers value sustainability and an increasing trend is that the customers might even be willing to pay for the green value. In the future for example, more delivery options need to be offered with sustainable transport, for example by using electric cars and bicycles.
Sustainable packaging should be offered already, less plastic and more reusable materials. This trend will become more important within a few years.

4. Returns and re-usable logistics increase

The circular economy is the economy of the future. More and more raw materials will continue to exist in the supply chain and retain their value as much as possible. More often used products of consumers will find their way back to the producer or recycling company. Right now, the collection of old electronic equipment is regulated by law in many European countries. This means merchants are obliged to inform consumers about the opportunity to hand in their used electronic devices during delivery. This is now only being applied to electronic equipment, but in the future, this might apply for other products.

5. Fulfilling the last mile

As customer needs become more important, customer experience is becoming the number one competitive advantage in online shopping. The fulfilling of an order should be fulfilling the last mile. Increasingly, fulfillment can be seen as a re-marketing channel and the last point in the customer journey that can exceed expectations. Merchants have the ability to meet the needs of the consumer more precisely and are able to differentiate themselves from competitors and organize their logistics in a sustainable manner. A win-win situation.

Why not focus on the essential?
For the online store merchant there are many trends to be followed, many customer expectations to be considered. Order fulfillment and warehousing can be outsourced to a professional that helps you to focus on the essential – the customer. Order fulfillment by OGOship helps you with the last mile in customer experience.

OGOship makes it possible for companies to easily outsource their entire physical goods warehousing and logistics. We specialize in e-commerce logistics. The key values used in our service design are “ease of use”, “simplicity” and “full automation”. Outsourcing your warehousing and logistics couldn’t be easier! A couple of clicks and you’re go. Please do not hesitate to contact us and get started with growth!

Check us at

Why people choose OGOship?
No Fixed Fee
€0 Set Up for Start Up
No Minimum Order Volume
No Minimum Contract period

Ready to Expand to Global Markets?

Ready to Expand to Global Markets? Here are 10 Tips for Success

Increasingly, American businesses are seeking to expand their operations to foreign markets overseas.
Global expansion allows opportunities for increased sales and revenue, but is also accompanied by considerable risk if not well-researched. Entering unknown markets can be rife with challenges, especially for companies who have not previously made a foray outside of the country.

By following these ten simple tips, you will avoid the common pitfalls associated with global expansion and increase your chances of success in the international marketplace.

1. Research Your Market Carefully

Many pitfalls of global expansion can be avoided with simple research.
Knowing the particulars of the country or region in which you are attempting to penetrate the market can go a great distance to improving the likelihood of success. For example, a would-be exporter of construction equipment needs to be attuned to local construction practices, geography, and other competitors within this marketplace.

If your product may offend religious or cultural sensibilities, there is an additional layer of research that must be completed. Even products that seem innocuous in the United States may have cultural considerations in other regions of the globe. Most of all, there is one central question to be answered: Is there a local need for this product or service? Why does it not exist already? Who will be purchasing it? Understanding the local market and its intricacies is central to success.

2. Identify Barriers to Expansion

Identifying barriers to international expansion should come naturally from careful research of the intended market.
Barriers to expansion could include lack of local market need, difficulty in obtaining supplies or labor, or inadequate infrastructure. Perhaps the largest barrier is simply a lack of local demand for your product or service — a consideration that should be revealed early in the research process.

3. Meet Global Needs

The most important aspect of global expansion is ensuring an adequate need for your product or service in the area in which you are attempting to expand. Without this, your business is destined to fail.

The lack of apparent need for your product or service does not necessarily mean you will be unable to expand into a specific country, however. Instead, it may mean an increased need for information and marketing campaigns to increase awareness within the population. This can be carried out in different ways that must be tailored to the intended marketplace. For instance, in India, many foreign companies have succeeded in promoting their products through paid product placement in Bollywood films. This is an example of culturally-relevant marketing that has succeeded internationally.

4. Develop Local Expertise

The success or failure of your international expansion will be dependent on how well you know your market. There are various ways to do this.
A business might hire local marketing firms or conduct focus groups with local participants to adjust product flavors to local preferences.
Many businesses hire local individual employees who are experienced in their field to ensure the appropriateness and relevance of business decisions being made.

5. Learn from Others’ Successes

Are there businesses that have already expanded into your intended market and experienced measurable success? If so, they might be your key to success as well. Learning from others is an excellent way to avoid drawbacks and make gains quickly. If other businesses are public about the challenges they faced in entering the market, this is something you can learn from.

6. Know Your Competition

Of course, essential to expanding your business to any new market is understanding your competitors. Are there local businesses who do the same work that you do? If so, consider what value you can add that they do not, and how your product or service can stand out from those already on offer.

Are there other international competitors who have yet to expand into the region? If so, it may be worth investigating the rationale for not doing so.

7. Know the Rules

Regardless of the country or region, there will be regulations your company is required to meet. A thorough understanding of the rules and regulations that apply to your product or service and the structure of taxes, duties, and fees you are expected to pay will prevent unpleasant surprises later.

One example of this is language requirements for labeling. Many American companies initially expand their operations internationally by moving into the Canadian market and are surprised to discover that bilingual English and French labeling is a strict requirement for most products sold in the country.

Another common challenge in certain international markets is that of prohibited ingredients. Some countries — including Canada, Western Europe, and much of Scandinavia — have stricter regulations than the United States regarding food additives and industrial chemical exposures. If you are operating in an industry where these rules may apply, it is worth reviewing a list of banned or restricted ingredients and quantities to see how this may impact you.

8. Test the Market

Before a full-blown expansion of operations, it is a worthwhile endeavor to test your product or service on a small portion of the intended market.
A common way to do this is through focus groups or in-depth interviews. These strategies can help you understand what will work and what won’t in intended markets, and develop a nuanced understanding of how the local population will perceive your product or service.

Even without having end users try and review your product or service, surveys can help your business develop a thorough understanding of the needs, tastes, and preferences of your intended market, as well as how much they might be willing to pay for your product.

9. Adapt Your Product or Service

Many products exported internationally will need to be adjusted or changed for local tastes or the realities of sales in the region. Food products being sold in the Middle East, for instance, commonly avoid additives derived from pork as these are not accepted within the dominant religion of the region, and in some countries, they may be banned for import altogether.

As another example, products that need to be kept cool may need to be transported in Styrofoam boxes or coolers and have their prices adjusted accordingly for the international market.

10. Foster Employee Competency

To truly succeed in international markets, your employee base must have the skills and competencies required to operate in global business.
Some of these may include foreign language skills, cultural sensitivity, and tactful negotiation capabilities. Hiring employees who have these skills or developing them in the employees you already have is essential to driving the success of global expansion. By following these tips, your business will increase its likelihood of success in expanding in the global marketplace.

Guest post by Cory Levins

Cory Levins serves as the Director of Business Development for Air Sea Containers. Cory oversees the development and implementation of ASC’s internal and external marketing program, driving revenue and profits from the Miami FL headquarters

How to Select Logistic Growth Partner?

Top4 tips to select 3PL partner

Choosing a third-party logistics partner is an important decision, not only because you want a cost effective and reliable logistic solution, but because choosing a right partner you can build business relationship that supports your growth goals.

So, when looking for a quality 3PL partner, what do you need to evaluate? Here are some factors to be considered:

1. Quality

Too often 3PL partner is chosen based on pricing. Very often in logistics, the focus is on price and not on quality. Think rather what is the extra value what you are expecting from outsourcing logistics? Is the cheaper provider as reliable? As friendly? As flexible? Don’t think ‘value for money’, think the possibilities to grow your business.

2. Reliability

Trust and reliability is the most important factor to consider. Is your 3PL provider reliable? Can you trust that they will handle your shipments with flexibility and quality? A reliable company is a trustworthy partner that values a mutually beneficial working relationship. Your 3PL provider should want to understand your challenges and care about your reputation, not just their own.

3. Technology

To stay competitive within the modern and constantly developing field of logistics, companies must have up to date technology and systems. Evaluate their warehouse management system (WMS), is it easily integrated to your online store? Do they develop both WMS and the integrations? Do they have advanced storage tracking?

4. Ease of use and convenience

Ease of use and convenience is the main reason to use a 3PL partner. Are their warehouses located in right places? Do they scale operations with flexibility when your operations grow – pricing and capacity. Are their warehouses modern and efficient? Do they have effective warehousing space for your needs? Being ‘right for you’ should form a huge part of this business deal. Do they offer shipping methods to support your business? Are international shipments cost-effective? Is their pricing transparent (monthly fees, startup fee, fees per title etc.)?

Choose OGOship

We hope that we have helped to highlight some of the key areas of working with third party logistic partner. No matter what the stage or size of your e-commerce is, OGOship will offer you the logistics solutions and PRO services that will bring your business to the next level.

OGOship makes it possible for companies to easily outsource their entire physical goods warehousing and logistics. We specialize in e-commerce logistics. Our key values used in our service design are “ease of use”, “simplicity” and “full automation”. Outsourcing your warehousing and logistics couldn’t be easier! Couple of clicks and you’re go. Please do not hesitate to contact us and get started with growth!

Check us at

Why people choose OGOship?
No Fixed Fee
€0 Set Up for Start Up
No Minimum Order Volume
No Minimum Contract period

TOP 10 Reasons Why You Should Outsource Logistics Operations

Outsourcing to a Third-Party Logistics Provider (3PL)

E-Commerce markets is growing faster than ever. Efficiency in all operations becomes more important in global markets. Consumer trust increases and cross-border sales grows rapidly. In order to compete in this rapidly growing market, Online retailer must find innovative ways to engage its customers.

What happens if the retailer cannot focus all of its energy on core competencies? If the online retailer can’t focus on customers the competition is lost. This is why, more online retailers choose to outsource to a 3PL provider. In fact, over 85% of Fortune 500 companies use 3PLs.
There are many reasons to outsource logistics services, but you first need to understand how outsourcing will affect your business and whether it will save you costs or not. Here are the top 10 reasons why outsourcing to a 3PL provider is beneficial:

  1. Enhanced Customer Satisfaction. Without the cost of acquiring new warehouses and new technology, your Online retail can focus more on customer service. Also, 3PL provider specializes in logistics services. They know how to manage shipments and reduce costs for their clients, as well as deliver better experience. This leads to enhanced customer satisfaction and builds partnerships which can last a lifetime.
  2. Scalability and flexibility. Businesses become more flexible due to a 3PLs ability to scale space, labor, and transportation according to inventory needs. There is no need to stress about high and low seasons, as transitions can be handled more smoothly. If your business is in need of more space, a 3PL provider is happy to meet your demands.
  3. Freedom to Focus on Critical Operations. Instead of performing logistics services yourself, outsourcing it to a company that has expertise and experience in carrying out logistics operations effectively will help you free up your resources and allow them to focus on more critical operations
  4. Reduced Back-office Work. Most 3PL providers have sufficient manpower and the warehouse management system already in place. They can process thousands of shipments. Outsourcing logistics back-office tasks to professional vendors therefore frees up your time and increases your productivity
  5. It saves time and money. With the utilization of a 3PL you have the ability to reduce costs by eliminating the need to invest in warehousing space, transportation, or the staff required to execute your growing logistics process. You don’t need to worry and spend time on paperwork, freight billing from different companies, staff training, staffing or logistics optimization, because this is an area of expertise for 3PL providers.
  6. Economies of Scale. Your online retailer might end up spending a lot on trying to scale up your logistics perform. However, a 3PL provider can help you achieve economies of scale. The 3PL partner specializes only in providing logistics services, thereby they are able to back your growth with flexibility.
  7. Continuous optimization. The 3PL providers are masters in resilience and coping with change. They have the resources at hand to make the proper adjustments needed in each circumstance. Most 3PL providers improve continuously the supply chain, ensuring that your needs are met in the fastest, most efficient and cost-effective way. In short, 3PLs can help maximize profits, reduce wait times, and thus improve customer service.
  8. Prioritizing advanced technology. By outsourcing logistics to a 3PL partner, you are automatically with latest software and technology there is concerning logistics. 3PL partner is continuously improving its efficiency and meeting the requirements of tomorrows logistics. You have no need to purchase the most up to date developments in technology yourself.
  9. Maximizing growth rate. By using a 3PL provider, you are able to save time and resources. This directly affects the growth rate of your online retail. 3PL providers have operations in strategic locations in order to ship cost effect worldwide. With this benefit, businesses now have the ability to expand their market with minimal costs.
  10. Quality and PRO-services. Outsourcing to a 3PL provider ensures that you now have more resources to focus on more important things. The advanced technology, multiple assets and expertise that come with 3PL providers also guarantees that your logistics needs will be satisfied. Also, since 3PLs thrive on efficiency, you can expect numerous aspects of your supply chain to improve as well. Some 3PL providers also offer you PRO-services in order to fulfill your orders with the best way possible.

How to Select the Appropriate Service Provider?

Once you decide to outsource your logistics, you need to identify the right service provider.
Here are some factors to be considered:

  • Warehouse management system and integration to you Online Store.
  • Shipping methods they provide you.
  • Transparent Pricing (monthly fees, startup fee, fees per title etc.)
  • Warehouse location and capacity.
  • How the receiving of goods is handled?
  • Scalability when your operations grow – pricing and capacity.
  • International shipping possibilities.

No matter what the stage or size of your e-commerce is, OGOship will offer you the logistics solutions and PRO services that will bring your business to the next level.

OGOship makes it possible for companies to easily outsource their entire physical goods warehousing and logistics. We specialize in e-commerce logistics. Our key values used in our service design are “ease of use”, “simplicity” and “full automation”. Outsourcing your warehousing and logistics couldn’t be easier! Couple of clicks and you’re go. Please do no hesitate to contact us and get started with growth!
Check us at

Why people choose OGOship?
No Fixed Fee
€0 Set Up for Start Up
No Minimum Order Volume
No Minimum Contract period

TOP5 Tips To Go International

The potential of global e-commerce

The global e-commerce market grows year by year. Cross-border sales offers many opportunities, but also challenges. Internationalization of e-commerce has never been easier, at least in theory. European e-commerce turnover increased by 15% to €530 billion in 2016. In 2017 the European B2C e-commerce turnover was forecasted to reach €602 billion, at a growth rate of nearly 14%. However, during this same period Online Retailers using OGOship services have grown over 100% faster than the market in average!

Quick start your cross-border online retail

Starting international trade is easier than one might think. Consumer confidence in cross border shopping is increasing and the demand for international consumers can be tested easily. A third party logistics partner like OGOship makes it easy to test international shipments with low risk and minimum effort.

How to become an international e-retailer champion in five steps?

  1. Strategic clarity. Identify your real opportunities internationally.
  2. The right assortment. Understand local culture and rules.
  3. The global Local web shop. Let the world shop like they would shop in local Online stores.
  4. Warehousing and fulfillment. Find the perfect logistic partner and shipping methods that support your goals.
  5. Delivery options. Offer choices to your customers. Use them as a powerful tool for conversion.

OGOship as you Growth partner

Are you a starting online retailer with ambitious plans? Or is your business growing and booming? Or would you like to start international sales today? No matter what the stage or size of your e-commerce, OGOship offers you the logistics solutions and value-added services that bring your business to the next level. OGOship enables growth with systematic determination. If your online store is growing or planning to start international shipments – Choose a logistics partner to support your growth.

Interested? Feel free to contact us at any time.

For more information here

FutoNota ships Crossborder with OGOship

Easy and flexible logistics with OGOship

The Norwegian furniture and interior online store operates in Finland and Sweden by the name of FutoNota. FutoNota has outsourced its Finnish Online Store logistics to OGOship. OGOship handles the warehousing and shipments to Finland. FutoNota offers products with fast delivery to customers in Finland but also a large variety of products that are delivered from OGOship upon order.

FutoNota is a modern furniture and interior shop with products from the best Danish, Italian and German designers. It offers a wide range of low beds: futon beds, beds in Japanese style, tatami beds, single and double sofa beds, tatami mats, futon mattresses in natural materials, zabuton cushions, screens, exciting armchairs and couches that turn into mattresses. FutoNota/ operates in Norway, Sweden and Finland.

By outsourcing logistics to a third party, the online store can reduce delivery times to a target country but also make customer returns and exchange easier.

OGOship offers online stores easy and flexible logistics solutions to all cross-border sales or can assist you with the markets you wish to reach. In cross-border sales it does not matter where the warehouse is located. The more relevant issues are the cost effective and global shipping contracts that
OGOship provides for its customers. Shipping internationally is as easy as shipping nationally with OGOship.

If you are interested in starting international shipments OGOship can make your life easier.

FUTONOTA.NO was established in 2010 with a desire to offer beautiful interior products with an international flair. The idea came during renovation of a small apartment in Oslo. A Japanese shoji wall to separate the bedroom from the living room emerged as an alternative. Then followed the idea to use room dividers as a convenient way to separate area in a decorative manner. The shop is run by trademark, which is owned by Ilka AS, In Sweden and Finland under the trademark and

OGOship makes it possible for companies to easily outsource their entire physical goods warehousing and logistics. We specialize in e-commerce logistics. Our service lets online store retailers easily outsource their warehousing and logistics. We provide the entire warehousing and logistics package: warehouse and maintain stock, send goods globally with the best possible freight forwarders and provide a variety of added value services usually available only for larger retailers.

The key values we use in our product design are “ease of use”, “simplicity” and “full automation”. Outsourcing your warehousing and logistics is as easy as clicking a few buttons and you’re go.

OGOship – Your growth partner

The potential of global e-commerce

E-commerce grows year by year. Cross border sales are increasing also yearly. Cross-border e-commerce offers many opportunities, but also challenges. Internationalization of e-commerce has never been easier, at least in theory.

European e-commerce turnover increased by 15% to €530 billion in 2016. Year 2017, the European B2C ecommerce turnover was forecasted to reach around €602 billion, at a growth rate of nearly 14%. At the same period Online Retailers with OGOship have grown over 100% faster than the average market.

”With OGOship you can grow twice as fast as the average e-commerce market!”

It is a fast-growing market both internationally and nationally. Internet is a shopping channel in all countries and the borders do not limit purchasing. According to Consumer Conditions Scoreboard 2017, there was increase in consumer confidence for cross-border purchasing in 2016. For the first time, more than a half of the consumers (57.8) were confident in shopping for goods and services from vendors based in another EU country. There has been a dramatic rise from 21.1% 2014, while domestic online shopping sees 72.4% of confidence rate, up 12.4 % compared to 2014.
OGOship customers have been growing more than twice the average market in national deliveries. However, for international deliveries, our customers’ business has grown up to 300% faster than the average market.

OGOship as your Growth Partner

The possibilities are endless. That doesn’t mean, that the growth in the international market would be simple. Growth requires a lot of work, courage, little bit of luck and the best partners with which growth is possible.

Logistics is one of the core processes of a online store. Core process means that the process is of particular importance for the business. Other core processes in Online Store are for example: purchasing, production, sales and marketing. Outsourcing core process is often sensible, especially if the time, expertise, or resources required for growth are limited.

As online store sets high growth objectives, it is often reasonable to analyze the core processes that can be outsourced and select the right partners to generate the growth. Outsourcing logistics management, storage and delivery to OGOship, online store can grow faster than the average market. OGOship offers years of experience, know-how and expertise and enables a smaller online store to operate as big one in the competitive field of logistics. Without volume-based logistics contracts, international markets are difficult to reach cost-effectively. Outsourcing also allows logistic peaks as in campaigns or testing of international markets. Online store merchant does not have to think about resource or operations scaling too fast. The resources of OGOship is available to all our customers with flexibility and cost-effectively.

OGOship enables growth with systematic determination. With our growth customer services, you can have strategic knowhow to improve automation between inventory and online store, understanding about the global shipments and analyze about stock rotation etc. If your online store is growing or planning to start international shipments – Choose a logistics partner to support your growth.

Interested? Please feel free to contact us at any time.

For more information here.

Blogger Outreach

Why a Blog Is Essential To Your Online Store?

Every online store wants to increase traffic to the site. Traffic can be generated many different ways. One effective tool is to engage audience with blogs and bloggers. In many cases content marketing is mainly blog posts. Blogging generates traffic for your site and helps you with SEO. Having more blog posts in your site generates more traffic. In search engines, blogging means more pages for your online store. More pages mean more internal links pointing to your homepage. Internal links are important, but remember external links, that is the links from other sites to your online store. When a blog post gets shared on social media and gets linked to other sites, that is when your SEO ranking improves.
Updating your site regularly is also appreciated by search engines. Keeping a blog helps you with this. Each new post is a sign that your site is active. Google rewards that by ranking your site more highly.

Blog as a marketing content

Blogging gives you the opportunity to write more about the benefits of your products, or tell stories about the products in use. You are able to rank for more key phrases in a blog because it gives you a way to create content around your products. Any product page you link to in your blog post will also benefit if someone links to your post. It isn’t just the fact that someone searching for what you write about will have a better chance of coming to your site. You’ll also give yourself the opportunity to create strong internal links with rich anchor text that link to your product pages.

How about external Bloggers?

Influencer marketing or blogger outreach means that you seek exposure for a product or online store via bloggers. Many bloggers appreciate commercial co-operation with brands and products.

You might want to find out the influencers in your topic who have already established a substantial following. Bloggers can be asked to write about your store in exchange for free access to the products. (Sometimes, money would need to exchange hands as well. It all depends on the relationship the company has with the blogger and what the blogger commands.)

In short blogger outreach is the process of reaching out to bloggers or site owners, i.e. decision makers to a find common point of interest and build relationships. Ask a blogger to write honestly, whether positive or negative. Honesty serves two purposes. First, if all of the bloggers writing about a product give it you glowing reviews it becomes obvious to that the opinions have been bought and are not organic. If the review is slightly negative, it is still effective at generating buzz and interest in your products.

If you have a product or service to promote, you might want to consider finding a Blogger Outreach Service for your campaign. For example Outreach Wizard

E-commerce and Consumer Confidence

Consumer Confidence and Cross-Border Sales

The goal of any successful business is to provide benefits to customers. Key to improve customer experience and satisfaction is understanding the needs of your customers. Start by analyzing the data of your customers, current markets and find out the factors that create satisfaction and loyalty among your customers.

In establishing growth in cross-border sales, online retailer should keep an eye on:

  • Consumer confidence,
  • Online purchasing trends,
  • Delivery issues and
  • Known cross-border obstacles.

Consumer confidence in e-commerce

According to Consumer Conditions Scoreboard 2017, there was increase in consumer confidence for cross-border purchasing in 2016. For the first time, more than a half of the consumers (57.8) were confident in shopping for goods and services from vendors based in another EU country. There has been a dramatic rise from 21.1% 2014, while domestic online shopping sees 72.4% of confidence rate, up 12.4 % compared to 2014.

The United Kingdom, Ireland, Germany and Austria are countries having the highest level of consumer confidence, which is all over 84% in term of domestic buying. This pattern happens again for cross-border online shopping, the United Kingdom leads the ranking with 77%, following by Ireland (76%), Austria (75.6%), and Luxembourg (75%).

Confident rate strongly correlates with the amount of internet usage, level of education whereas age matter seems to impact negatively on this rate. Vulnerable consumers are less confident in shopping online, and men tend to be more confident than women.

Consumer online purchases

In 2016, up to 55% of population admitted purchasing online in previous 12 months. 45.3% of them declared shopping online in the last 3 months and spent 100 to 499 euros. This proportion keeps increasing when consumer confidence is rising year by year.

Age, education, income and employment status have a great impact on online purchases. The more education, income, and younger the age, the more likely they would prefer to shop online. Clothes and sports goods are seen as the most popular goods in online shopping, with 33.9%, followed by household goods (24.2%), and holiday accommodation (22.9%).

Delivery issues

Late delivery is seen as the most common issue faced by the online shopper (25.6% of shoppers complaining compared to 38.1% in 2014). Damaged and wrong delivery (12.1%) are also experienced by e-shoppers, while no delivery is less frequently, only 6.6%. Domestic delivery seems to face more complaints from consumers than cross-border delivery. This is because the amount of domestic deliveries is still far higher than cross-border deliveries.

On average for domestic delivery in EU, 31.4% of buyers have problems with delivery. The proportion was highest in Romania (49%), Poland (48.9%) and the Netherlands (45.4%), the lowest in Luxembourg (18.1%), Austria (19.8%) and France (21.4%). In term of cross-border delivery, the highest incidence was reported in Malta (66.7%), Latvia (43.3%), and Portugal (41.3) and the lowest rate in France (8.8%), the UK (11.3%) and Germany (12.1). In comparison to 2014, this rate decreases 5.8% on average.

Cross-border eCommerce obstacles

There are still one out of four online shoppers experiencing barriers in cross-border purchasing. The most common barrios to consider when reaching new markets are payment methods and delivery issues.

Payment is the most common issue which holds consumers back from buying online cross-border. 12.8% of online shoppers stated their preferred payment is not accepted by vendors. Each country has a different kind of preferred payment methods. In the Netherlands, IDEAL is a must type of payment, while in Denmark, Norway, Spain the most popular payments are debit/credit card, online banking is the most preferred in Finland and cash-on-delivery (COD) seems to be preferred by Romanian, Hungarian, and Croatian.

Delivery and redirection to another site with different prices are also among the problems and challenges for cross-border online purchasers, with 10.1% consumers complaining vendor refuses to deliver to their country. It is now apparent that wide range of delivery options is significant for consumer satisfaction and loyalty. Customizing suitable delivery method, time and cost to separate countries and regions is the best way for sellers to win consumer and outpace your competitors.

Why not start cross-border sales now?

Is your online store shipping cross-border? Online Store markets are rapidly developing and with OGOship you can reach new markets easily and with minimum risk.

OGOShip is easy and flexible logistics solution for growing online stores. We have a strong desire to bring our experience and knowledge in e-commerce logistics to help you generate growth.

OGOship at your service

More information on OGOship international shipments

More information on Consumer Conditions Scoreboard

TOP5 e-Commerce Trends 2018

E-Commerce Trends to Watch for in 2018

The e-commerce market is changing continuously. New trends are coming so fast that previous ones have not yet even been implemented. So, what are the trends to look for now?

Consumer behavior, customer experience and the rapid technological advances will rise in this year’s e-commerce trends. Here are a few tips to watch out for:

Trends in 2018

  1. Knowing the customer is more important than ever.
  2. Customer Experience will be a competitive advantage.
  3. More online stores start cross-border sales.
  4. New technologies are being used in everyday operations.
  5. Growth is generated by courage, innovation and by understanding the customer.

Knowing the customer

The impatience and the level of demand for e-commerce customers is growing. Millennials will rise to purchase decision makers. They will bring in a new customer segment “video only”. In addition, the customer segment “mobile only” continues to grow.
Make sure your Online Store provides interesting features for all target groups in both communications and technology. Customer understanding is important in every phase of the purchase flow. Customer understanding and experience will become the most important asset of your online store.

Even small retailer can win a big race in the global market

It’s common to think that an online store who can sell more cheaply or with a wider range is the only one to succeed in global markets. However, a small player can win the race by focusing on smaller niche markets or products and linking actions to the customer’s passions. Instead of price competition, focus on your strengths and build a story where the customer wants to be involved.

The global market is just a shipment away – What’s your excuse not to be present in all markets?

Selling locally doesn’t differ from selling nationally. Selling globally is almost as easy as selling locally. Why not reach global markets with the right partners?

With OGOship’s easy and flexible logistics solutions you can outsource your warehousing and shipments. Global markets are just a shipment away. With OGOship you can ship worldwide with volume based freight contracts like a professional. Start your international sales today by selecting a few test products, approaching potential customers and see what happens! Starting international shipping has never been easier!

New technologies are being used in everyday operations

E-commerce markets are developing rapidly. There are many must haves: chatbots, voice recognition, augmented reality, bid data profiling, QR codes, omni platforms etc. However, smaller retailers cannot implement everything and keep up the pace in marketing. Luckily, the future is bright for retailers who adapt to the needs of their customers.

Knowing the customers will be more important than ever. The online retailers who will find success in 2018 and beyond are the ones who can successfully evolve along with consumers. Outsourcing logistics online retailer can free time to create growth and focus on developing the core business.

Read more what OGOship can offer for your Online store

Would you like to know more?

Please feel free to ask us, we’re happy to help!

We try to reply to all queries within 24 h.